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When you know you should be subdividing

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Author

Jessey Kwong

Pebble Co-Founder

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When you know you should be subdividing

Podcast

160

In this episode, Jessey talks with Casey Cavell about subdividing, bigger land deals, and how to think beyond just flipping one property at a time.

Casey shares how he got into real estate, why he moved into land, and how he approaches subdividing with a focus on higher-value deals. They get into what to look for in a property, how to think about highest and best use, and why having a clear niche makes everything easier.

There’s also a really good conversation around marketing and messaging, what actually gets sellers to respond, and why most outreach today just blends in.

They also touch on something bigger, which is how to think about your actual goals, not just how much money you want to make, but what you’re building toward long term.

If you’re looking to get into subdividing or just want to level up how you think about your land business, this one’s worth a listen.

Shownotes:

  • Casey@TheSubdivideGuys.com

  • www.TheSubdivideGuys.com

Launch + track your next campaign for free.

Land investing is messy. Get organized and grow your land business with one platform beyond a CRM — with property data, call handling, follow-up, and deal management, it’s everything your team needs to run a successful land business.

By subscribing you agree to with our Privacy Policy and provide consent to receive updates from our company.

© 2026 Pebble REI Inc. All rights reserved.

Launch + track your next campaign for free.

Land investing is messy. Get organized and grow your land business with one platform beyond a CRM — with property data, call handling, follow-up, and deal management, it’s everything your team needs to run a successful land business.

By subscribing you agree to with our Privacy Policy and provide consent to receive updates from our company.

© 2026 Pebble REI Inc. All rights reserved.

Launch + track your next campaign for free.

Land investing is messy. Get organized and grow your land business with one platform beyond a CRM — with property data, call handling, follow-up, and deal management, it’s everything your team needs to run a successful land business.

By subscribing you agree to with our Privacy Policy and provide consent to receive updates from our company.

© 2026 Pebble REI Inc. All rights reserved.

Launch + track your next campaign for free.

Land investing is messy. Get organized and grow your land business with one platform beyond a CRM — with property data, call handling, follow-up, and deal management, it’s everything your team needs to run a successful land business.

By subscribing you agree to with our Privacy Policy and provide consent to receive updates from our company.

© 2026 Pebble REI Inc. All rights reserved.